auction
project
AUCTION
Impacts:
Project management
Increases in operational efficiencies
Streamlined asset production
Improved team communication
Unified designs
PBS Wisconsin had produced a fundraising auction for over 40 years. In 2016 I inherited the legacy project when the previous broadcast graphic designer retired unexpectedly.
Auction’s look had grown organically for years and different parts were designed by and for different people. This led to a mishmash of styles, organization methods, software, etc. No one person understood the scope of the team's needs.
With a short timeline and reduced staff, my goals were to inventory who was making what, how, when, and where, unify the design where possible, reduce team members' stress levels, and reduce production costs by standardizing and automating graphics and workflow.
Conversations with a variety of stakeholders including producers, directors, IT, web, volunteers, promotions, print and scenic designers allowed me to make timelines, coordinate assignments, and change workflows. In partnership with the Auction Manager, immediate changes and a 2-year plan for future improvements were created. The results of organizing and automating improved the look, function, and efficiency of the project.
"It has been great working with you. I have always appreciated your thoughtfulness and methodical approach to problem solving.' "I thus nominate Jennifer R Hadley for a Nobel prize in Rocking Chemical Graphics!" "Andy just saw the piece and really liked it. He really enjoyed the graphics and said they made the story! Good job and thanks for rushing to get them done!" "It was great working with you Jen. You're one of the most thorough folks I've ever come in contact with. You ask direct and logical questions and your overall work ethic is amazing." "If you ever get tired of doing design work, can I hire you as our Project Manager? You have a gift!"